Archives: Spotlights
DBL CERAMICS Conservation and Sustainability
Between depleting natural resources and a dire need to conserve and restore nature is the upsurging imperative to ensure industrial growth. An emerging economy like Bangladesh needs urgent transition to a more greener approach when it comes to growth, a resurgence of a 52 year-old nation. Focusing On Ceramic Industry While the product itself is environment-friendly, the production process causes 0.29 tonne of CO2 emission for every tonne of ceramic produced. Following a worldwide awareness, nations are turning to sustainable approach. The ceramic companies in Bangladesh are adapting to it as well. On a broader perspective, the 2023 SDG report says, one in every two countries lacks an effective framework for sustainable water management. From 2015 to 2020 there has been a slight improvement when it comes to SDG implementation. This, however, needs to be doubled if we want to meet the global goals. As Bangladesh has pledged to implement SDGs and comply with global standards, its ceramic sector has seen sustainable growth. DBL Ceramics, a concern of the DBL Group, is a young ceramic manufacturer, established in 2017. In a very short period of time, the company has reached the current position as one of the top manufacturers of ceramic tiles. DBL tiles are made for almost every surface –regular floors, high-endurance/areas with heavy traffic, gymnasiums and so on. The past few years saw substantial growth of the company which has over 160 dealers and 6 display centres in Dhaka, Chattogram, Rangpur, Sylhet and Barishal, with plans to expand to Khulna and Rajshahi. DBL has also made significant investments in reusable resources and waste water management, amongst other sustainable initiatives. In an attempt to reduce waste water, DBL has installed waste water treatment plants capable of treating 18,720 cubic meters of wastes by product everyday. State-of-the-art machineries at DBL SACMI kilns to turn clay to ceramic, Ball Mills for fine grinding, and Air Power glazing line–most of DBL’s machineries are energy efficient motors. They have inverters, energy cogeneration system, machines to reuse energy from kilns and dryers, along with other equipment to reduce wastes. To add a bit more automation to the mix, the company has Techno Ferrari for handling and storage. Ceramic Bangladesh Magazine visited DBL’s Gulshan office recently and sat with its head of operations Md. Bayazed Bashar to discuss his experience in the industry, future plans of the company, export difficulties, and more issues. DBL is a relatively young company but has fast become one of the top tier tiles manufacturers in the country. It has some of the best showrooms in the country and provides clients with an immersive experience, allowing them to visualise the product better. “Ever since I joined DBL, I’ve had unwavering support from our management. I was on project implementation when I joined, and I am thankful for the faith our management had in us, which consequentially resulted in our performance and growth” said Mr. Bashar. “DBL ceramics is the first diversified project for the DBL Group. We have an R&D (research and development) team working on innovation and we have become one of the top brands within a short time. We uphold our standards through our service quality and innovation,” he said. In terms of growth, DBL has been adding a production line every alternative year, and now has the capacity of producing 35,000 square meters per day from the initial capacity of 8000 sqm. The conversation ensued as we talked about the initial steps of a career in the ceramic industry, Mr. Bashar said, “It’s very difficult to find a mentor who can guide you in the earlier years of your career, especially after graduation. A mentor can help you choose the right track, giving you opportunities, and helping you polish yourself. I’m really happy to have had the opportunity to join DBL Ceramics, and found my own mentor here.” He added, “I have seen individuals get frustrated with their jobs if/when they get no opportunity to work on their competency. Once given the opportunity to explore, a working professional finds more interest in his work and solidifies into an asset for his company.” When asked about the hurdles of a career in this industry, Mr. Bashar recalled the tougher times and the ever-existing troubles. Having passed through them, he is now happy with where he stands and what he has learned through the experiences. He stated, “I am happy to have chosen this path for my career, considering that I was inclined towards doing what my friends did – going abroad for higher studies after graduation. Instead I joined DBL in 2007.” One of the most recent initiatives of the company is the Tiles manufacturing project in Sylhet. The extension is called Bright Ceramics – a tiles, tableware and sanitary-ware manufacturing plant, which will finish construction by the end of next year. DBL is also working on advanced ceramic products. According to Mr. Bashar, among some of the major drawbacks of this industry is import dependency. The added disadvantages due to incremental gas price and shortage create a much greater impact on the production cost. A shortage of gas supply results in on-and-off gas in the kilns – slows down in production. According to Mr. Bashar, the added cost has only been inflicted on the manufacturers and the customers are unaffected. “The duty structure really surprised everyone. We are paying full duty on imported clay that is 25-30 per cent moisture.” Mr. Bashar pointed out. On a brighter note, DBL will be the first player in the subcontinent to incorporate Industry 4.0- allowing it to collect data analysed later on a big screen. AI for DBL Ceramics DBL has already started with AI (artificial intelligence) for ceramics. It is planning on a full automation for the factory that will function with minimal human intervention. Mr. Bashar could only tell Ceramic Bangladesh Magazine that the AI software is being developed by an international IT company, and soon, will be set in motion. Concerning imperatives Some of the current
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AKIJ CERAMICS BRINGING PERFECTION
Ceramic Expo Bangladesh, 2022 was a magnificent event for the Ceramic Industry with participation of all the key players in the ceramic market. It was an event for business interaction and social gathering of the ceramic industry that brought all the ceramic manufacturers, foreign raw material suppliers, importers, buyers, dealers, architects and common visitors under a single roof to enjoy a world class exhibition experience and see state-of-art ceramics. It was a 3-day-long celebration of the exhibitors and visitors to explore the ceramics world. With the tagline ‘Promise of Perfection’, Akij Ceramics Ltd. patronised the 3rd Ceramic Expo as the Principal Sponsor. The company had sponsored the event for the 3rd time in a row which was a grand event of the ceramics world in Bangladesh. The largest ceramic brand of the country showcased its tiles, tableware and sanitaryware in the event. Under the name of Akij Ceramics the company displayed its tiles under Akij Ceramics & AURA, tableware under Akij Tableware and sanitaryware products under the brand of ROSA in their pavilion at Hall 4 of Novoratri at ICCB. They showcased all the new innovation and products to attract their customers and make them aware of their product range. It was a great opportunity for the organisation to showcase all of their brands under a single platform and interact with their business partners, suppliers, dealers and fellow companies under the same industry. With the gracious presence of 23,000+ visitors the event has positively impacted on the business. In the event of Ceramic Expo, the prime goal of Akij Ceramics was to bring the new products of all the tiles, tableware and sanitaryware segments. The company is looking forward to reducing import of ceramic products by boosting economic growth and development of the industry. The iconic business leader of AkijBashir Group, Mr. Sk Bashir Uddin along with the brand managers and company representatives were present at the event. The Pavilion was the biggest of all and they had decorated it with their products to present to the target customers and created their own unique impression among the crowd. All the visitors were mesmerised with their product collection and variety and also interacted with the company people present there. Mr. Mohammed Khourshed Alam, Director Operations of AkijBashir Group, expressed enthusiasm about ceramic expo in an interview and their expectation from the overall event was to show their brand strength and collect feedback from the customers. To connect with the visitors more actively, Akij Ceramics provided special offers on spot orders in the expo, instant gift packs and also provided gifts for the social media contest winners. At the event famous celebrity actress Bidya Sinha Saha Mim graced the event with her presence on the second day of the expo. The visitors had enjoyed the meet and greet session with Bidya Sinha Saha Mim and she enjoyed her visit to the pavilion and explored products of Akij Ceramics to explore uniqueness of the brands to promote the best products of the company. In the Ceramic Expo Bangladesh, 2022 under the category of best pavilion, Akij Ceramics Ltd. was awarded with second prize on the Exhibitors Night in the Jury Board Choice Award. The award was presented based on well scale, openness, visitor friendliness, product display etc. Akij Ceramics always believes in perfection that comes with the impression of revival, renewal and diverse innovations in their product design, quality, elegance and uniqueness. It was a great experience for them to become the principal sponsor at the event and explore new business opportunities along with world class experience of displaying ceramic tiles, tableware and sanitaryware to the visitors of home and abroad. AkijBashir Group thanked BCMEA, organiser of the event for such an impressive arrangement of the event and expects to have even better event arrangement in upcoming years.Written by Preety Dey
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MIR CERAMIC dominates the quality tiles market
Mir Ceramic Limited (MCL) is one of the largest, prominent ceramic and porcelain tile manufacturers in Bangladesh. The most trusted tiles manufacturer was founded in 2001 and began commercial production in 2002 with the globally acclaimed Italian brand SACMI’s state-of-the-art machinery, widely acknowledged as the best ceramics manufacturing equipment provider in the world. Mir Ceramic is a proud member of Mir Group of Companies, one of the oldest and highly reputed conglomerates in Bangladesh. The Group began its journey in 1968 as Mir Akhter Hossain Limited (MAH), the iconic construction company in Bangladesh. The group has diversified into real estate, banking, telecommunications and ICT industries. Mir Ceramic produces a range of high-quality products such as porcelain tiles, ceramic wall tiles, granite floor tiles, homogenous stair tiles, and industrial tiles. One of their most popular products is the Mir polished tiles, which are renowned for their exceptional durability and smooth finishing. It has a production capacity of 90,000 square meters of tiles per month. Proudly promoting ‘Made in Bangladesh’ with a combined workforce of 2,000 local craftsmen and artisans for manufacturing. Mir Ceramic Ltd prides itself on its commitment to quality and customer satisfaction. With a team of experienced professionals and the latest technology, they strive to deliver the best possible products to the customers. The company is constantly innovating and expanding its product line to meet the changing needs of the market. Skilled Manpower, Innovation, World-Class Machinery and Raw Materials are behind the Success As one of the leading ceramic and porcelain tile manufacturers, Mir Ceramic Ltd has established a strong reputation for excellence in the industry. Its products are highly sought after by builders, architects, and homeowners alike, who appreciate the quality, durability, and style that the company delivers. Mir secures the highest quality raw materials from across the world, including Spain, Italy, Malaysia and Thailand.MCL has assembled an expert production team, with decades of experience in the industry, to oversee manufacturing. As a result, Mir Ceramic produces tiles with the highest bending strength and lowest water absorption in Bangladesh. Consistently producing superior quality tiles for over so many years has helped establish Mir as a dominant player in the upscale tiles market in Bangladesh. Mir Ceramic’s vision is to create a world where those who won’t settle for anything but the best can proudly use tiles made right here in Bangladesh. MCL is committed to producing the strongest and longest lasting tiles in the country by continually adopting the latest manufacturing technology and sourcing the very best raw materials from around the globe. MCL takes a customer centric approach to product development, by continually engaging customers and technology partners to develop products that meet the evolving needs of the discerning clients. MCL aims to achieve growth while continuing to be environmentally responsible. To achieve this, the company continually leverage the latest technologies to increase the efficiency of manufacturing and energy generation processes and captures and reuses energy, waste raw materials and water. Manifold regulations are key hurdle for local and foreign investors “Once the use of ceramic products in Bangladesh was comparatively low. This was due to low purchasing power of people and high cost of ceramics products at the time. Earlier, the country was heavily dependent on imports spending huge amounts of foreign currency. This inspired the Group to enter the tiles manufacturing business in 2001. By producing tiles locally, we saw an opportunity to not just to reduce import dependency but also value add and create well-paying jobs,” Ruslan Nasir, Deputy Managing Director of Mir Ceramic Limited (MCL), told the Ceramic Bangladesh magazine. He said, once upon a time, there were only a handful of companies producing tiles in Bangladesh. Most tiles produced locally were unable to meet international standards. Mir Group established MCL with a clear objective: to make the strongest and longest lasting tiles in Bangladesh. Since its inception, Mir Ceramic has utilised Italian manufacturing equipment. MCL secures only the highest quality raw materials. Ruslan Nasir said, “Mir has played a pioneering role in the manufacture of quality tiles by being the first local company to utilise European machinery. From day one, we were very serious about the quality of our products. This helped establish Mir as one of the largest and most trusted tiles manufacturers in Bangladesh. Till date, Mir Ceramic is the only ceramics company to be awarded the prestigious President’s Industrial Development Award.” “However, the company faced many challenges in the early days. One of the greatest challenges was the lack of skilled manpower at that time. Mir invested heavily in skill development, through a combination of hiring workers with international experience and hiring foreign trainers to develop local talent. Skilled manpower development, combined with world class machinery and raw materials, helped Mir Ceramic bring tiles of international quality to the Bangladesh market.” In the last 10 years, the ceramics sector in Bangladesh has experienced phenomenal growth. Today, locally made high quality ceramic products more readily available in the country. Recent studies reveal that local capacity is now capable of fully meeting the demand and accounts for over 80% of local consumption. Local manufacturers are benefiting from economies of scale thus driving down prices. This has made locally made ceramics products affordable to a larger segment of the population. As a result, the ceramic sector in Bangladesh has grown 200% in the last decade, creating 60,000 jobs directly in the process and 5,00,000 indirectly. Founder of Mir Ceramic Ltd. and Managing Director, Mir Nasir Hossain is a leading business figure of Bangladesh. He has served as President of the Federation of Bangladesh Chambers of Commerce and Industries (FBCCI), the apex trade organisation. He established Mir Ceramic with a clear objective of producing the strongest and longest lasting tiles in Bangladesh. As Managing Director of Mir Telecom Ltd., Mir Nasir Hossain has received the National Export Trophy (Gold) from the Prime Minister of Bangladesh on multiple occasions. However, the industry has faced significant challenges in recent times which could threaten that
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Glimpse of The Architectural Legacy of DWm4
DWm4 Architecture stands out as an innovative and visionary design studio, among the leading firms in the country. With its unwavering commitment to excellence, DWm4 has redefined the architectural landscape of Bangladesh through its creative and sustainable designs. Under the partnership of architect Mamnoon Murshed Chowdhury, architect Mahmudul Anwar Riyaad, and architect Shaoki Shamim, this renowned firm has been at the forefront of reshaping the country’s urban landscape with its innovative designs. In practice since 1995, DWm4 has been open to reshaping itself in terms of new design ideas, and also in management and operating strategies. Over the years, the practice has involved three separate and autonomously run units for architectural design [DWm4 Architects], interior design [DWm4 Intrends], and design-build projects [DWm4 Interprise]. While the founding partners, architect Mamnoon Murshed Chowdhury and architect Mahmudul Anwar Riyaad are involved in all three; the ID and Design-Build establishments have partners namely architect Daniel Haque and architect Arif Khan in chief executive and operating positions. In 2022, architect Shaoki Shamim joined DWm4 Architects as the third partner. All three architects had been members of the DWm4 team for a good number of years before joining as partners. With the younger generation coming on board, the vigour and architectural energy are strengthened through better mid-level management, enabling the practice to continuously make additions to its visions. The focus on re-structuring and evolution in DWm4 is based on the intent to produce designs of significance and relevance. While all projects follow the essential principles of being truthful to function, climate, structure, and aesthetics, they vary significantly so as not to be repetitive and predictable. For example, the architectural language is different in the office buildings like Bay’s Edgewater, Prime Bank Head Office on Gulshan Avenue, and Grameen Telecom Trust [GTT] Bhaban in Mirpur. The differences inherently are derived from site context and structural and functional prerogatives. landscaped precinct is created to bring tranquility to the context by appearing as an oasis to the pedestrians. The landscape is viewed from the interiors through the glass façade, and from the terrace formed by terminating the concrete portal on the 8th Floor, which is adjacent to the social spaces like the dining hall area, and daycare room. Another terrace facing East, adjacent to the Board Room on the 19th floor, is also a nod to the context as it provides a panoramic view of Hatirjheel. The design of Bay’s Edgewater celebrates the building’s location – accentuating the views from the interior spaces towards the sensual curves of the lake. At the same time, the layout does justice to its setting in a corner plot – separating the incoming traffic toward the more public café and gallery areas from the regular officegoers. Due to the careful attention to functional attributes, MEP, and BMS elements, after almost a decade of completion, the performance of the building is still stellar. The Prime Bank building is set deeper into the site as much as possible to be away from the maddening traffic of Gulshan Avenue. This was possible due to the site’s elongated shape. A 70-foot deep The Grameen Telecom Trust (GTT) project was designed on a partially built structure with fixed cores. By deleting one structural grid at the front and creating a water body at the place, the architects created a transcendent mediating space between the street and the double-height entry. Similarly, the very deep building floor plate was broken into two blocks by doing away with the middle parts of the floor slab by inserting a skylit atrium, which also ensured north-south airflow. The edges of the atrium are not static and shift in sections at different vertical levels. The facade is an intriguing composition of glass and concrete, creating a dynamic interplay of transparency and solidity. The patterns are inspired by organic lines of leaves and provide the building with a dynamic expression. The transparent glass sections allow natural light to enter the building, reducing the reliance on artificial lighting. About the project, architect Mahmudul Anwar Riyaad said, “We worked with the section of the building, which resembles a gallery. The ground floor lobby is dedicated to the people and space, encompassing a vast openness.” The building, designed in collaboration with architect Rashed Chowdhury reflects on people, progress, and emancipation. The field becomes more than just a patch of land; it becomes a symbol of joy, innocence, and a shared sense of community In the typology of residential buildings, DWm4 has a large number of building projects that address the core concerns of natural light, ventilation, optimisation of space, and communicating with the context. Be it a single-family residence like the Reaz Loft in Khanpur, Narayanganj, or a multi-family building like Pohela Boishakh in Banani, Dhaka, these ideals find reflection in the designed forms. In Pohela Boishakh, the front landscape, the double-height drop-off area, and the lobby mediate with the street and creates a transition from public to private domain. The community space on the ground floor has a space that is designed as a café where residents come together and bond. The textures on the wall and floor are inspired by alpona motifs, reinforcing the spirit of Pohela Boishakh. The collaboration between the developer Signature 11 and DWm4 Architects ensured the seamless integration of architectural design and real estate development expertise, resulting in a remarkable building. The Reaz Loft stands as an incredible architectural achievement within the busy town of Narayanganj. This home on a very narrow strip of land, blends in with its surroundings and embodies modern living while paying attention to treasured memories of a special childhood field that is located in front of the loft. The elegant layout exhibits modernism with an emphasis on functionality and clear lines. As architect Riyaad explains, “Even though there was no room for horizontal deviations, we used our creativity to play with the building’s sectional elevations.” The structure stands as evidence of the designers’ keen eye for detail and commitment to creating spaces that resonate with the
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IAB Build Expo 2023
Once upon a time, people were unaware about the concept of green construction which refers to sustainable building or other establishments. Now a remarkable change is noticed in the construction sector of the country, thanks to local entrepreneurs, traders, and architects. Nowadays, the demand for environment-friendly construction materials including blocks and ceramic products is going up significantly.
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What the industry has gained and learned
Bangladesh is the new booming market in the world of ceramics. The industry has shown remarkable growth potential with increasing demand and maximum supply level from all of the sub-sectors such as tableware, sanitaryware, and tiles. In order to encourage development and growth of such a promising sector, the 3rd edition of International Ceramic Expo Bangladesh 2022 was held at ICCB, Dhaka from November 24-26. The event is recognised as one of the most prestigious and exciting business expositions of the global ceramic market.
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EVENTS OF CERAMIC INDUSTRY
Recently AkijBashir Group’s brands emporium “Selections” has opened a new showroom in Hadi Mansion, Pathantula, Sylhet. With the motto – “Select from the best”, the “Selections” brand was launched in October of last year in an aim to provide customers with a one-stop-ground for all of AkijBashir Group’s brand products under one roof with a vast array of ceramic tiles, boards, doors, sanitaryware, bathware and tableware.
Read MoreCeramics Made in Bangladesh An Industry recognized for Excellence and Dedication
Bangladesh’s ceramic industry has been flourishing in recent years, and the achievements of its leading players are testimony to the sector’s growth. From innovative products and solutions to accolades for business excellence, the country’s ceramic industry is making waves both domestically and internationally.
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