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The Story Behind Decathlon Dhaka’s Stunning New Office
In the center of Dhaka’s relentless urban sprawl, Decathlon’s new liaison office has carved out an unexpected oasis. Designed by Studio one zero, the two-floor, 20,000-square-foot workspace is a lively yet calming blend of nature, sport, and smart design — a triumph achieved under the intense pressure of a compressed timeline. One floor of the office is devoted to a sprawling seminar and multi-purpose event space, while the other flourishes as a vibrant open-plan workspace. Together, they embody Decathlon’s global brand ethos: movement, accessibility, and connection to the environment. From the first step inside, the design immediately surprises. Natural light pours in from every angle, with open workstations, informal seating zones, and collaborative spaces stretching toward the glass walls. But what truly distinguishes the space is its deliberate, sensitive incorporation of natural elements into an otherwise urban setting — a concept that chief architect Jafor Hoq and Partner Architect Humaira Binte Hannan at Studio One Zero were determined to bring alive. Challenge Against Time “The biggest challenge for us,” says Jafor Hoq, “was the design decision against time. From the initial concept to execution, we had a very short period. And it wasn’t just about filling a space — Decathlon wanted something meaningful, experiential, and true to their brand spirit.” Working under intense deadlines and changes meant that decisions on materials, layouts, and designs had to be made rapidly but thoughtfully. “We had no time for second-guessing. Every material, every design move had to be purposeful and achievable within the timeframe,” Hoq recalls. Instead of battling the constraint, Studio one zero leaned into it, focusing on a few strong ideas and executing them meticulously. Bringing Nature Indoors — A Different Way While biophilic design is no longer a novelty, Studio one zero’s approach for Decathlon’s office is refreshingly nuanced. Instead of merely placing potted plants in corners, nature was embedded into the structure itself. The most striking feature — the tree-inspired columns — originated from a need to solve a technical problem with artistic flair. Existing structural columns, often seen as obstacles in open-plan offices, were transformed into vertical wooden sculptures. “These columns are not just cladded structures,” Hoq explains. “We intentionally gave them the form of large tree trunks, expanding outward at the top, creating a canopy-like feeling. Under these ‘trees,’ we placed high seating zones, making them natural gathering points where people can sit, stand, and connect. It’s about reinterpreting indoor nature — not just bringing in greenery but evoking the experience of being under a tree.” Materiality: Warmth in an Industrial Frame The material palette reflects a thoughtful balance between modernity and warmth. Light oak wood cladding runs through the flooring of common pathways and wraps around key architectural elements, providing a sense of warmth and continuity. “The idea was to humanize the space,” says Hoq. “We were working with an exposed ceiling — which gives that industrial look — but we didn’t want it to feel cold or impersonal. Using wood, texture and incorporating green , was the answer.” Meanwhile, the furniture choices favored light-colored wood and clean lines to complement the architecture without overwhelming it. Lush green walls filled with planters further softened the industrial base, offering breathing spaces that look and feel alive. Even the lighting played into the natural narrative. Angular, dynamic geometric light fixtures, seemingly random yet deliberate, mimic dappled sunlight filtering through tree canopies, casting a playful rhythm of light and shadow across the workspace. Functionality at the Core Of course, Decathlon’s office needed to be more than beautiful; it needed to work. Beyond the seminar space and open workstations, Studio One Zero integrated a variety of amenities including a gym, prayer rooms, a sick room, and a restaurant-style café. The café, with its relaxed seating and natural materials, encourages casual interaction — a deliberate attempt to break down formalities and foster an easy, collaborative culture. Flooring materials shift subtly from wood to textured carpet tiles to indicate different zones without physical barriers, preserving the openness. Every design choice speaks to movement, flexibility, openness and wellness — values at the heart of both Decathlon and Studio one zero’s architectural philosophy. A Space That Moves People In the end, Decathlon’s Dhaka office is more than a workplace. It’s a living, breathing environment, where the boundaries between indoor and outdoor, formal and informal, structured and free-flowing, are beautifully blurred. Studio One Zero’s bold vision — executed under a limited timeframe — has resulted in a space that isn’t just seen; it’s felt. A place where employees can experience the spirit of sport, the calm of nature, and the excitement of innovation, every single day. “We didn’t just design an office,” Jafor Hoq smiles. “We designed an experience.” Written By Fatima Nujhat Quaderi Photo: Truphoto Studio
Tradition Wrapped In Modernity: Terracotta Tales
In the fast-moving pace of Dhaka city, do we not all feel the need to slow down, away from the chaos, experience the presence of the surroundings, and stay in the moment? Inside the premises of the Tejgaon branch of Aarong, Terracotta Tales pays homage to the local craftsmanship. It is a place dedicated to the warm and sentimental dishes and the comforting and heartfelt ambiance that make us long for home. Rafia Mariam Ahmed, principal architect of Hive Architects, designed this beautiful restaurant having intimate dialects with details. When an individual experiences space, what does make one recall it? What works there is the phrase: “design is in the details.” The goal of embracing details is to get you to think critically and present the best possible solution —right from the beginning. That is why details are important. They can keep us coming back, or they can keep us from coming back. And definitely, that comes from a good number of researches. Terracotta Tales is one such location where traditional village home details are infused into a minimal modern portrayal. Terracotta Tales and the adjacent bakery, Dough Diaries, are in a joint venture with Aarong. They are one of the restaurants under the Emerald Restaurants, with other operational restaurants being: Thai Emerald, The Red Chamber, Grove, Trouvaille, Gusto, and Emerald Bakery. The structure the restaurant belongs to was initially designed by Vitti Sthapati Brindo Ltd. alongside the Aarong outlet. The outlook of the structure, starting from the large openings, landscape, and interior to the detailed texture on the outer surface – all were later added as the journey of designing this tale began. The theme and menu of the tale were to be Bengali cuisine, from where conceptualisation of the space began. “I started going back to our roots of being a Bengali. I wanted to pick the elements so rich with history, which had been used daily in our culture, for so many years, and blend these elements with modernity. I wanted to design a space that would take us back to where we belong, a place more oriented towards slow living,” Ms Rafia shared. The space is an abstract representation of a mud house, the softness of which is found in the details of rounded corners of walls, doors, and windows. The unevenly matte polished surfaces with raw, warm earthy colours take you to the affection of the rural aura. Even at night, the lighting is as such to create the ambiance of a warm-toned hue of “prodeep” (dimmed fire lamp). The centre light pieces are delicately handwoven cane shades. Terracotta has been used in many details of this space. In the shade of the walkway, with that of the semi-outdoor space on the rooftop, and the centre of attraction is the wall of the stairway that leads to the rooftop dining. The wall is composed of thin slates of terracotta tiles arranged in triangular patterns, which creates dialects with the light from the sky at different hours of the day. The lanterns used in the rooftop space are also custom-made of burnt clay. As clay is a vital component of humans, country, and roots, the concept and name were associated with terracotta to represent its power of affection. Tales of local artists and craftsmen were incorporated into the design by the use of cane lanterns and clay lamp shades and the famous “Tepa Putul” (a local handmade clay doll of a specific style). Potters and artists made larger sizes of these usual small-scale dolls that are placed on niches as commonly seen in the mud houses. Framed rustic metal jewelry and decorative mirror are added to the wall to represent the daily used materials in a rural mud house. The landscape is designed to wrap an individual with nature. The restaurant is pedestrian-only, with no vehicular connectivity directly, focusing on the practice of being close to nature. The walkway has a beautiful line of bamboo trees on one side and specifically selected floral trees on the other. There is also an outdoor sitting area where the hard surface meets the green in an undulating line. A small body of water curves along the structure is an abstract form of “pukur” (a pond) as commonly seen in the rural context. Ms Rafia said, “The mere attempt was to get out of the edged effect of modern city life to a more mellow and soulful experience – Where one can only indulge in the presence of themselves, the company, and, of course, the food. The trees shed flowers and leaves, creating an inviting bed of nature for the people exploring the outdoors. The curved walkways toward Dough Dairies also give you a feel of the rural memories.” The subconscious nostalgia with the cane-woven furniture details makes one reminisce childhood memories from the ancestral homes. The utility area has been partitioned with cane-weaved partitions to camouflage it in the interior. The wooden curtain rails and the door handles add value to the theme, complementing the colour palette. A few subtle colours are added by using a floral print material on the back of the seats, preventing the guests from feeling monotonous. Old ceramic plates are decorated on the wall, making a spectacular composition of colours, history, and belongingness. On a bright sunny afternoon, when the sun kisses the shallow water next to the large window with curtains of translucent softness, the sheening glitter of the rippling water reflecting on the ceiling catches one’s attention while being indulged in the nostalgic local cuisine. The soul runs through the handcrafted details and the softness of the ambiance makes one feel warm, cozy, and at home. The modern city crowd is so much more over-oriented towards a captivated lifestyle that even a natural splash of water becomes a form of irritation. Terracotta Tales is a space to celebrate that naturally unnatural necessity of life that people are slowly getting carried away from. Authored by Rehnuma Tasnim Sheefa
Prologue to Paerns Emerald Bakery and Cafe
As muffled conversations and. farewell notes of jazz float up to the sky – the baker gets to work. The bassline and flour have charted a path; the stage has been set. Somewhere in the throes of dawn, the musician and baker find harmony. Lost in their fundamental desire to put together ingredients that make magic; they make something anew. The aroma of bread and notes of the accordion dance together; inspiring and emulating. Food and music universal languages that speak to us all. While crossing the busy street of Banani 11 in Dhaka city, you can randomly walk into the recently launched Emerald Bakery and Café. Owned by the family behind Emerald Restaurants, the Emerald Bakery started its journey with a small shop in Uttara back in 2018. It was initiated by Shamima Rahman with her dream of stepping into the bakery market, and moved to a bigger space within the food court at Chef’s Table in Gulshan. But overall Emerald Restaurants is co-owned by Shamima Rahman (mother), Aminur Rahman (father), Shaker Ibne Amin, Sabbir Ibne Amin and Ayeman Ibne Amin (sons). Shaker Ibne Amin found a gem of a location; one of the very few independent houses left that can be used commercially. This opportunity encouraged them to dream of a street-side venture, not confined within a tall structure made of steel, glass, and concrete. Hence with this new thought process, the Emerald Bakery and Café went through a rebranding. The new branding has a core value of using patterns, as suggested by Prianka Ameen, who worked along with the designing firm, Inked Studio, to wrap this concept throughout the whole café and packaging. “Bakery is science, where measurement is the key and patterns are very mathematical by nature. However, we also wanted to make our place cozy and homely, creating an ambiance that one experiences in a family-run bistro. Therefore, perfectly made patterns would be too rigid and organised for us. Therefore, we decided to go with handmade/drawn patterns, where each motif is flawed yet unique. We have taken this concept to drive the whole design process; from branding and our menu to the architecture,” Sabbir Ibne Amin said while explaining his wife’s concept. Before intervening with the venture in a new location they surveyed and studied a lot of human behaviour. That is mostly how Inked Studio works, being a human-centered design studio. Hence, they tried to build a place where one can work individually, plan office meetings, hang out with office colleagues or friends, have family dinners, or just spend a lazy afternoon with a book. These use cases helped generate the design, the seating layouts, lighting, and sound panels, and Parisian-influenced subtle and muted colour palettes, mostly inspired by nature and the colours from their dishes. Patterns have been made on feature walls using simple and rudimentary techniques. Blocks used for drawing patterns on the f loor have been repurposed to see thru panels that separate open spaces. There is a conscious repetition of elements but in a very organic and uneven way. The paintings of different sizes have been printed and framed first before deciding which walls they belonged to, just as the way one buys paintings for our homes. Mostly the paintings chosen are of classic female painters, although famous among art enthusiasts, are not fairly represented to the masses as opposed to their male contemporaries. Therefore, about half the paintings are works of female artists such as Tamara de Lempicka, Irma Stern, Emily Carr, and Suzanne Valadon. Prianka Ameen, the food consultant for Emerald Bakery, worked closely with Mr Ayeman and the chefs to design and develop the menu. As the cafe business is competitive where they have established The Grove Bistro, Gusto, and Trouvaille, Ms Prianka was tasked with designing a menu that could differentiate “us”. “Studying European and North American cafes and bistros, we came up with our very own twist of a concise, healthy, and diverse menu. Our dishes reflect the comfort and homeliness while strengthening the identity of being both a cafe and bakery,” Mr Sabbir added. The architectural project was led by Inked Studios, a design firm where team members from different fields and expertise work collaboratively to design, develop and execute ideas. Designers who worked on this project from Inked including Zehra (anthropology and literature), Auhona and Navid (Architecture), Redwan (Hospitality Management and Client Servicing), Nashad (Art and Visual Design), Ayeman (Business Administration and Entrepreneurship), Sabbir (Mathematics and User Centered Design) and Zara (Business Administration). The brand line for the bakery and café is the food that syncs. Every project under Inked Studio and Emerald Restaurants has a concept and story behind it. As the venture grows old, it changes but the core concept always remains the same, just as a human. Authored by Rehnuma Tasnim Sheefa
As I entered the restaurant from the balcony, the interior instantly offered an elegant and calm ambiance. In the scorching summer heat of the Dhaka city, my mind and body felt much more relaxed with its cozy horizon and a hint of Flamenco music playing in the background. Your eyes might get stuck on the paintings, décor pieces, and furniture that contain a dash of Italy. What caught my eye was the miniature frontage of the Roman Colosseum built right next to the tranquil balcony area, as if I were sitting right in Rome. I wondered how one can get a diverse experience during different weather conditions while they sit here and enjoy their meal. Another factor that came to my attention was the seating arrangement made for different sets of customers. The place seems to be fit for both family outings and romantic candlelit dinners. Meanwhile, I happened to bump into the chief chef, Faisal Aziz, who was nothing but an absolute pleasure to chat with. He talked about his inspiring culinary credentials and his journey of mastering his craft.
He also mentioned his mentors, who are one of his core Mediterranean heritage influences behind his cuisines, and one of them was Iftekhar Khan, the designer of Raffinato. Just like the name Raffinato, which means “refined” in Italian, the vision behind building this restaurant was to bring authentic Italian experiences, from the interior to the cuisine. It was the brainchild of both Chef Faisal and Iftekhar. When I asked them about bringing this concept to life, they said how they made sure that the demeanour and prestige feel of a brand name must flow flawlessly from the cuisine to the interior; each little element should come together without leaving even the slightest possibility that might make the guest feel a little out of place. When I asked about conceptualising their idea, Iftekhar referred to it as a complex concept since Italian dining can be less formal even at the apex level, but it’s classic and trendy modernist at the same time. It isn’t anywhere close to what’s represented globally as Italian Food or Italian Eateries, as popularised by a few huge international fast-food chains. So, there were a few factors they had to keep in mind, such as including elements that had to be present in realistic quantities and making no exaggeration of one or the other. Exaggerating designs and cuisines both tend to force things into rather comical outcomes.
