Ceramic Bangladesh Magazine

Pursuing Prestige: The Radisson blu water garden

We rarely find a person acquainted with Dhaka who has not heard the name Radisson Blu Dhaka Water Garden or has not seen the iconic pitched roof building on the airport road. For years the name has carried the essence of luxury, exclusivity, and prominence to mass people. Just paying a visit to Radisson is enough to make someone feel special. Since 2006, Radisson Blu Dhaka Water Garden has been a prominent name in the luxury hotel market. The luxury and exclusivity with a touch of nature make it the perfect blend for people who want to experience proper five-star hospitality in Dhaka.

Radisson Blu Dhaka Water Garden is between the city center and the airport area, making it easy to locate and access, especially for international travelers, including most of the target group. Being situated away from the urban chaos gives it a spacious room to breathe, making it worth battling through the Dhaka traffic to spend quality time with the city dwellers. The building stands as an icon of a five-star hotel in Dhaka city amidst water bodies and green landscapes. The whole area comprises 7-acre of land, but the building stands only on 2.5 acres, leaving the rest to embrace the natural landscape. It becomes hard to miss due to the fusion of Modernist architecture with the nostalgia of our traditional pitched roof. The project is a partnership between the property owner, Sena Hotel Developments Limited, and the multinational corporation, Radisson Hotel Chains, which provides quality management. International and local consultants worked together to develop the building by the brand criteria. Every element, from service, food, room amenities, comfort, building materials, and local experience to security and safety, is carefully designed to provide guests with a meaningful and unforgettable experience.

The grand ramped driveway is one of its kind in this hotel. It is rare to find such a spacious approach in Dhaka due to the congestion and scarcity of land. One can see the unhindered view of the cityscape of Dhaka from the drop-off area, overlooking the wide airport road. After a careful security check, the ceiling height change to the lounge is awestriking. This open salon is visible from all floors above. Its height has been scaled down to human proportions by chandeliers of various sizes and height levels, which creates a more inviting atmosphere. The visual drama of the lounge and its modernist design, circular shape, and strategically placed features give the space an impressive appearance. It provides an interactive space for both the visitors and the occupants. The main entrance is from the first floor, and all the public functions comprise the ground floor and first floor, making it easily accessible without any contact with lift buttons or door handles- which proved to be highly useful during the Covid-19 situation.

Radisson Blu Dhaka Water Garden, is one of the prominent names in arranging national and international high official Government and private events, particularly in terms of its security and hospitality. They offer versatile conference rooms that can accommodate up to 1,100 attendees, ensuring the success of events of all sizes covering approximately 3,000 square meters. The Grand Ballroom’s 990 square meters can accommodate a memorable wedding celebration or buffet. The Utshab Banquet Hall is available for product-launching-style events. Several boardrooms are also accessible for personal meetings, training courses, breakout sessions, and other smaller events. Healthy food over taste is a primary priority at Radisson Blu Dhaka Water Garden. The four restaurants and one bar named Blaze Entertainment Lounge & Bar, try to maintain the international standard in every dish. One can enjoy fresh, wholesome Bangladeshi cuisine at ‘Sublime’- a restaurant perfect for a romantic evening or an important client meeting.

‘The Water Garden Brasserie’ can be a perfect option for breakfast, lunch, or dinner, and choose from the international buffet and cook-to-order stations. ‘Spice & Rice’ offers a contemporary twist on Asian food, and ‘Chit Chat’, a deli café, can satisfy the cravings for savory snacks and sweet treats. They also have a dedicated space for smoking called ‘the Cigar bar’.

The hotel business is going through a period of transition. The market has been divided into subsets to cater to a wide range of potential clients. Radisson Blu Dhaka Water Garden strives to appeal to locals and tourists by incorporating local cultural elements into its decor and the standard they promise.

Radisson Blu Dhaka Water Garden offers accommodation services with its 200 five-star standard hotel rooms and suites. All the rooms have a balcony that offers stunning views of the hotel’s pool, rich landscape, and bustling city streets. In addition, they offer non-smoking floor services for the convenience of their customers.

A significant feature of this hotel is the abundance of positive natural light seen throughout. At different times of the day, the play of light and shadow produces contrasting yet complementary effects. The garden, pool, and pond create sublime atmospheric peace. The pond area’s natural splendor lies in the fact that it has been preserved in its original setting, thus enhancing the genuineness and significance of the overall experience. The significance of this pond is enhanced by the jogging path that circles it. The open lounge area next to the pool, surrounded by organized nature, is a beautiful spot to spend some quiet time in the fresh air. The entire garden is planned such that there are always blooms to be seen, no matter the time of year.

Radisson Blu Dhaka Water Garden, tries to encourage energy conservation and an eco-friendly environment. They reduce water waste by rainwater harvesting. The hotel promotes low and efficient water and electricity use by creating awareness whenever possible. They utilize as much natural light as possible indoors, given that most of the space is outdoors. The day light-sensitive technology used in light fixtures ensures minimal or no waste of energy.

Radisson Blu Dhaka Water Garden promises to provide the best when it comes to service. However, finding skilled human resources who can meet the standard proves to be rather challenging due to a lack of training or study on the subject in Bangladesh. That is why the hotel management incorporated in-job training to grow the resource by hand. Another tricky part is keeping the employee, which calls for generous employee benefits and support. The result is evident in the word of Mohammad G. Jisan, sales manager / Sales & Marketing In-Charge. “We prioritize employee benefits more than our profit; that is why our employees do not leave. Most of our employees have been there since the hotel’s beginning. We understand service is the foundation when it comes to the hotel business, and so are the people who provide it. ‘Yes, we can’ is our motto and we practice that wholeheartedly,” he included.

Times are changing very fast. It is challenging to keep up with time as the competition is growing and new ideas are emerging to cater to clients with better experiences. Radisson Blu Dhaka Water Garden was one of the first to enter the realm of 5-star quality hotels and has thrived since then. The hotel prides itself on the number of returning guests, around 80%. However, there is still room for development. The interior and the materials have not been renovated recently, making the place look slightly old-fashioned. It has a retro vibe, which can be enhanced if intended or turn into something contemporary. The hotel authority is already thinking of that. “As our initial target group was very exclusive, the hotel’s appearance and standard reflected that. Nevertheless, we are trying to welcome different groups of people by introducing innovative shifts in business and marketing strategy including renovation, events, offers, etc,” says Mr. Jisan when asked about thoughts on catering to a broader client base.

A Hotel is not just a temporary shelter. It is a place where you live a period of valuable time in your life. This philosophy is ardently practiced within the Radisson Blu Dhaka Water Garden hotel, which brings the guests back repeatedly. New innovative strategies toward keeping up with time and trends along with measured inclusivity, can add new jewels to the crown they already possess.

Authored by Fatima Nujhat Quaderi and Asif Iqbal